Local SEO Features & Benefits
Internet Marketing Specialists
Your campaign will be managed by our team of specialists. Only professionals. Period!
Targeted to Local Customers
Optimal for reaching local customers as they search for your products or services online.
No Long-term Contracts
We believe in earning our keep, that’s why we DO NOT lock our clients into long-term contracts. Our services are provided on a month-to-month basis.
Optimized for Mobile
Mobile web usage is exploding. Infact, over 50% of searches on mobile devices have a local intent. We target these searches.
Monthly Progress Reports
No marketing guess work. Receive a monthly progress report outlining the effectiveness of your campaign.
Social Media Optimization
Google+, Facebook and Youtube optimization, all key components in an increasingly complex digital marketing world.
“This is the best money we have ever invested and I would highly recommend Inbound Interactive to anyone serious about marketing their business online.”
Jason Rorke, VP Operations, Platinum Inc
Other happy clients
Our Winning Process
- Keyword Research
- Onsite Optmization
- Google Places
- Citation Building
- Link Building
- Reviews Strategy
- Analytics
Keyword Research
Keywords are the phrases people use to search for products and services online. When performing SEO it’s important to know which keywords are searched most frequently and how competitive they are. Armed with this information a website and company’s online profile can be optimized for the keywords that will drive the largest amounts of traffic.
Onsite Optmization
Onsite Optimization is the technical side of search engine optimization. With your keywords selected we now set to work optimizing the content and code on your website. Loosely speaking onsite optimization accounts for about 30% of Google’s algorithm for ranking websites.
Google Places
Google Places is Google’s online business directory. It is one of the most popular sources for business listing information and reviews. Creating and optimizing a Google Places page informs Google of your business, its location, service categories and provides additional media such as photos and videos. It also happens to be one of the most important components in building authority and increasing rankings for local keywords and phrases.
Citation Building
Citations are references to a business’ name, address and telephone number. However, it can also take its most simple form as a business’ name. Building citations on the web through directories, associations and community organizations contributes to a website’s local profile. The stronger the local profile the more likely a website is to rank highly in the search results.
Link Building
Links are the fuel of any SEO campaign. Search engines use links to evaluate a website’s online authority. A link is much like a digital vote of confidence for a website. In most cases the website with the most quality votes ranks highest in the search results. The trick is that not all links are good ones and in some cases they can even hurt a website. Knowing where to look for links and having a strategy for building links over time can be the difference between SEO success and SEO failure.
Reviews Strategy
The web is becoming more and more social. Today consumers have the opportunity to voice their opinions about a business on an increasingly public platform. More importantly, reviews have a direct impact on user’s buying decisions. Today, over 70% of web users consult reviews prior to making a purchase. We work with our client’s to ensure that positive reviews are nurtured and negative reviews are managed. You’ve worked hard to build a solid reputation, we want to ensure it stays that way.
More than numbers and bar graphs, analytics reporting provides a snap shot of your customers and their actions on your website. These details then direct a campaign and provide the data needed to constantly refine and improve a campaign over time.