We’re Hiring: SEO/SEM Specialist

We are seeking an SEO/SEM Specialist to manage the execution of Search Engine Optimization (SEO) and Google Adwords campaigns for our growing client base. You will be responsible for managing activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage Adwords campaigns on behalf of our clients. Responsibilities Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum…

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5 Digital Marketing Predictions for Law Firms in 2016

As the year slowly draws to a close, I bet you begin to wonder: “How am I going to grow my law firm in the coming months?” “Will I need to use any new digital marketing strategies to generate more leads and sales in 2016?” And finally… “How can I ensure my business stays ahead of our competitors?” So to help you out I decided to present you my personal…

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7 Critical Steps to Higher SEO Rankings

This year, I was fortunate enough to be asked by the organizers of the Social Summit to give a presentation on Search Engine Optimization. The event itself was excellent. The organizers did a fantastic job arranging expert presenters, and providing a venue that more than met their needs. Needless to say, I was extremely excited. And, couldn’t wait to share some tasty tidbits with the audience. The title of the presentation,…

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Law Firms: Increase Conversion Rates with Landing Pages

Last week I discussed how we reduce our law firm clients’ Adwords cost per click. Among those strategies I mentioned using landing pages to improve quality score and subsequently, lower the ad bids. Landing pages however could help not only to reduce the CPC but also, improve conversion rates. And in this post I’ll show you 5 ways you could use landing pages to convert more visitors into leads and…

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